Building great products requires a well-defined vision, regular validation with clients and their customers, and a great team to bring that solution to life. Below is a collection of my most recent and successful mobile and web products.
Homeweb is a digital platform providing resources and services for individuals seeking mental health and addiction support.
Primarily provided by employers, Homeweb provides access to live counselling services, interactive courses, video, podcasts and articles across a broad range of health and wellness topics.
Universal iOS news application for Canadian newspaper publisher, The Globe And Mail. Originally providing solely engineering services for iOS development, I lead the expansion of The Working Group's product and design support to deliver an iterative solution to meet daily Globe readers needs.
Through product validation, we established a 30% increase in daily readers based on a redesigned experience.
In partnership with TSN and the Dairy Farmers of Canada, TWG produced two long-format stories profiling prominent Canadian athletes Brooke Henderson and Natalie Spooner.
Dynamic video and interactive storytelling were combined to create a rich digital narrative. Built using a custom CMS developed for TSN by TWG.
In partnership with TSN Original, TWG and TSN produced an multiple award-winning long format interactive story on the impact of sport in the slums of Rio de Janeiro, Brazil.
A leading national provider of mental health and addiction services, Homewood Health Inc. partnered with TWG to rebrand and redesign their marketing platform.
What happens when the Leafs don't make the playoffs? They hit the back 9.
Following a successful design established in TSN Hockey, the flagship golf application delivers live game streaming video, real-time tournament and player updates and is the only application in the market to provide match play scoring and tournament coverage for the international Presidents and Ryder Cup events.
Never Miss A Thing.
This was the central premise around which the TSN Hockey native iOS app was design and built. Game notifications, a custom timeline of breaking game actions, updates and social commentary, and the latest scores and stats all designed in a stunning mobile experience continue to delight hockey fans across Canada.
TELUS' Business web team were managing product and services information on a page-by-page basis on business.telus.com. As their product offerings grew, and sales and marketing efforts expanded, the business needed an elegant content strategy to manage and market their business services.
In partnership with Jet Cooper (acquired by Shopify), TWG worked with TELUS to design a custom content management system that centralizes product information and distributes throughout every instances that product is featured throughout the TELUS Business website.
The success of this platform lead to many more projects, product launches and interactive applications built on top of the initial CMS framework over the course of three years.